At a glance
Overview
- 1 Open WhatsApp Suite → WA Catalog → Manage Catalog (WhatsApp Catalog). Connect WhatsApp first if prompted.
- 2 Add catalog: create a new one or link an existing Meta Commerce Manager catalog, then Connect to WhatsApp (one catalog per WABA).
- 3 Add products (or Import CSV), wait until sync shows Live, and optionally open Commerce settings for chat header catalogue icon and Add to basket.
- 4 From Inbox (active 24h session), use Catalog to send a Catalog message, Single product, Product list, or Catalog link.
- 5 Track checkouts under Catalog Orders and measure performance in Catalog Analytics.
Step by step
How to use Catalog
Set up products, send in chat, then manage orders and analytics.
Add and connect a catalog
Page: WhatsApp Catalog → Add catalog. Meta allows one catalog connected to your WhatsApp Business Account at a time.
- 1 If you see Enable WhatsApp Catalog, complete Embedded Signup to grant catalog management permissions.
- 2 Click Add catalog. Create new catalog (name + currency) or Link existing catalog from Meta Commerce Manager.
- 3 Open the catalog and click Connect to WhatsApp (or Disconnect if you need to switch). Look for Connected / Live on WhatsApp badges.
- 4 Open Commerce settings (gear) to Show catalogue icon in chat header and/or Show “Add to basket” button — icon changes can take minutes up to 24 hours.
Add products and sync
Products are pushed to Meta on create, edit, import, or Resync. Statuses include Pending, Submitted to Meta, Failed, Image issue, and Live.
- 1 On the catalog page, click Add product or Import CSV.
- 2 Fill Product details (Name, Description), Pricing & inventory (SKU, Availability, Price, Currency), Image (JPG/PNG ≤5MB or image URL), Links & category, and Fulfillment (Physical / Digital / Service / No fulfillment).
- 3 Create product or Save changes — Meta can take about 20–30 minutes; wait for Live before sending in chat.
- 4 For CSV: include columns for name, price, and image URL → Preview CSV → Import products. Use Resync on a row if Meta is behind or failed.
Send catalog from Inbox
Composer Catalog control needs an active 24h session, plan access, a connected catalog, and Live products.
- 1 Open Chats / Inbox and select a conversation with an active session.
- 2 Click Catalog to open Send catalog.
- 3 Choose Catalog message, Single product, Product list (up to 30 items), or Catalog link.
- 4 Pick the catalog and products, fill Header / Message body / Footer as needed, then Send.
- 5 Optional: in Chatbots, use Send Catalog, Catalog Order Received, and Order Fulfillment nodes for automated commerce.
Catalog Orders & Analytics
Cart checkouts appear under Catalog Orders. Catalog Analytics summarizes volume, revenue, sync health, and sends.
- 1 Open WA Catalog → Catalog Orders. Review Customer, Items, Total, Payment, Status, and Received.
- 2 Open an order to Update status (Received / Processing / Fulfilled / Cancelled or custom), add Internal notes, and Notify on WhatsApp when the session is open.
- 3 Payment labels can include Unpaid, Pending, Partial, Paid, Failed, COD, Manual, or Not required.
- 4 Open Catalog Analytics and pick a period (7 / 30 / 90 days or 12 months) for Orders, Revenue, AOV, Catalog sends, sync health, and top products.
Tips
- Stale prices or stock hurt trust — keep products current and Resync after important edits.
- If Catalog is missing or locked, check that WhatsApp Catalog is on your plan and that catalog permissions are enabled.
- Product variants and Meta collections are not managed in this UI — keep SKUs clear in name/SKU fields instead.
- Fulfillment type (physical/digital/service) is used for your order/chatbot workflows; it is separate from Meta’s catalog fields.